Consolidation of UK and European Advertising Operations

Information Services Officer, Brunning Advertising & Marketing Ltd, Consolidation of UK and European Advertising Operations

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In order to consolidate the overall UK and European advertising operations, an integrated database control system was developed to gain immediate access to company and client records and operating criteria.

Reporting directly to the Chief Executive, duties included developing an integrated database system with DBASE III software, creating a database and report to produce mailings for ten of the groups companies who are based across England.