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- 20+ year consecutive construction sales and shareholder value growth, results driven.

- Defined the market space for Total Cost Management, validated and published through Aberdeen, IDC, Forrester and Gartner.

- Created the market category of Project Cost Management, capital and enterprise driven project management. 

- Three time red-to-black software company turn around to profitability through re-positioning and sales processes.

- Disciple of Marketecture positioning

- Converted Windows offering to SaaS based model 3X Software offerings. 24%+ YoY average annual growth 15 years.

- Owner and Creator of the internet's first online store in 1995. (while not Al Gore, first on the ground to build eCommerce) B2B and B2C products. 

- Western Savings and Loan, finance controller for real estate construction division.

- Controller GE Leasing, construction.

- Secured and successfully returned Venture Capital in three start-ups.

Specialties:Ron Babich is a marketing innovator and sales guru. In the last 20 years, he has successfully launched and re-invented multiple software companies with a proven track record for: multiplying sales numbers, growth into new markets, and re-branding organizations with crystal clear messaging. 

Built eCommerce and software companies, and continues to be a trusted source in company positioning, sales and market plans since 1989. 

Brand Identity, Sales Team Processes and Executive Team Management.